Whiteboard Capital

Whiteboard Capital operates as an early-stage investment vehicle founded by Freecharge entrepreneur Sandeep Tandon. The fund distinguishes itself through a hands-on approach that extends beyond mere financial backing, offering strategic guidance and operational support to emerging ventures. With Tandon's extensive experience in building and scaling successful technology businesses, Whiteboard Capital leverages this expertise to identify promising startups with disruptive potential across various industries. The firm's philosophy centers on nurturing entrepreneurial talent and transformative ideas during their formative stages.

Adopting a sector-agnostic investment strategy, Whiteboard Capital has built a diverse portfolio spanning consumer technology, financial services, and healthcare sectors. This broad approach allows the fund to capitalize on innovation opportunities across the business landscape while maintaining flexibility to adapt to evolving market trends. Their investment thesis typically focuses on startups demonstrating strong unit economics, scalable business models, and addressable markets with significant growth potential. The fund has developed particular expertise in identifying technology-enabled solutions that solve fundamental consumer or business pain points.

Beyond financial investment, Whiteboard Capital emphasizes deep engagement with portfolio companies through mentorship, strategic networking, and operational guidance. This value-add approach stems from Sandeep Tandon's entrepreneurial background, having successfully built and exited Freecharge, a leading digital payments platform acquired by Snapdeal in one of India's largest technology M&A transactions. The fund's team brings together professionals with complementary expertise across technology, finance, and business development, enabling them to provide comprehensive support to founders navigating the challenges of early-stage growth. This collaborative methodology has established Whiteboard as a preferred partner for ambitious entrepreneurs seeking more than just capital.

Whiteboard Capital typically engages with startups at pre-seed, seed, and early Series A stages, providing initial investments and often participating in follow-on rounds for promising portfolio companies. The fund maintains a selective approach to investments, prioritizing quality over quantity and focusing on building meaningful relationships with founders. Their investment process emphasizes thorough due diligence combined with an entrepreneur-friendly approach that recognizes the unique challenges of early-stage ventures. With a growing reputation for founder-centric investment practices, Whiteboard Capital continues to strengthen its position in India's venture capital ecosystem as a thoughtful early backer of tomorrow's market leaders.