Peepul Capital

Peepul Capital stands as a prominent India-focused private equity firm managing approximately $700 million in assets. Established in 2000, the firm has built a strong reputation as one of the pioneers in India's private equity ecosystem. With a sector-agnostic approach, Peepul Capital identifies promising growth opportunities across diverse industries, providing both financial capital and strategic guidance to portfolio companies seeking to scale operations and enhance market position.

Over its two-decade journey, Peepul Capital has cultivated an impressive track record of partnering with more than forty companies across various sectors including consumer goods, healthcare, technology, manufacturing, and services. The firm typically invests in mid-market companies with proven business models and strong management teams, providing growth capital ranging from $10-50 million per transaction. Peepul's investment philosophy centers on identifying businesses with sustainable competitive advantages and significant scaling potential within India's rapidly evolving economy.

The firm employs a hands-on investment approach, working closely with management teams to implement operational improvements, strengthen governance structures, and execute strategic initiatives. Peepul Capital's experienced investment professionals bring deep sector knowledge and extensive networks to support portfolio companies in achieving their growth objectives. Their value-addition extends beyond capital infusion to include assistance with talent acquisition, market expansion strategies, technology implementation, and preparation for eventual exits through strategic sales or public listings.

As one of India's seasoned private equity investors, Peepul Capital has navigated multiple economic cycles while maintaining a disciplined investment approach. The firm has successfully raised multiple funds from a diverse investor base including international institutional investors, development finance institutions, and family offices. Peepul's continued commitment to the Indian market reflects its confidence in the country's long-term growth trajectory and its ability to generate attractive risk-adjusted returns through carefully selected private equity investments in companies poised to benefit from India's expanding middle class, increasing consumption, and ongoing economic transformation.